Analytics & Tracking Setup

Smarter Data, Better Decisions

At BNL Digital Solutions, we don’t guess measure. Every successful digital strategy starts with clear, accurate tracking. That’s why we provide end-to-end analytics and tracking setup for UK businesses ready to make data-driven decisions. From Google Analytics 4 (GA4) to Google Tag Manager and conversion tracking, we ensure your platforms are set up correctly so you can see where leads, sales, and traffic are coming from — and what’s driving results.

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Why Analytics Setup Matters

Without accurate data, marketing decisions are based on assumptions. We make sure your business has the insights needed to cut wasted spend, refine campaigns, and prove ROI.

Set up GA4 for events, conversions, and custom audiences

Track form submissions, calls, and e-commerce actions

Connect Google Ads and Meta for complete visibility

Discover which channels and campaigns drive the most leads

Identify user drop-off points and optimise user experience

What’s Included in Our Tracking Setup Services

Google Analytics 4 (GA4) configuration

Google Tag Manager (GTM) deployment and event tracking

Conversion tracking for forms, purchases, and key actions

Goal setup across web and mobile platforms

Enhanced ecommerce tracking and funnels

Cross-domain tracking and first-party cookie solutions

What Can You Track With BNL?

Phone number clicks, Contact form submissions and newsletter sign-ups, Product adds, purchases, and checkout steps, Video plays and scroll depth, Map views and location interactions, CRM integration and user lifecycle attribution.

Industries We Support

Ecommerce and retail tracking, B2B and SaaS lead funnel analytics, Healthcare and clinic appointment tracking, Online course and education platform funnels, Local services and trades conversion analysis.

Why Choose BNL for Analytics Setup?

UK-based experts in analytics and technical marketing, Full setup or auditing of existing configurations, Dashboard visualisations for easy reporting, Actionable insights to guide marketing strategy, GDPR-friendly, consent-based tracking setups.

yOUR ANSWER

Frequently Asked Questions

What budget do I need to start?

We typically recommend £500–£1,000/month to begin collecting data and scaling effectively.

How long does it take to see results?

Early performance starts in 2–4 weeks, but most accounts see scalable gains within 60–90 days.

Can you take over existing ad accounts?

Yes. We offer audits and takeovers for underperforming Google and Meta campaigns.

Do I need landing pages?

If needed, we’ll help advise or build high-converting pages to support your campaigns.

Proven Results from Real UK Clients

✅ 4.8x ROAS in 60 days for a skincare ecommerce brand
✅ 300% increase in inbound leads for a local property service
✅ £2.90 average CPL in healthcare with Facebook ads
✅ 55% lower CPC through smart Google bidding and ad copy testing

Let’s Talk ROI — Not Just Clicks

Paid ads should be an investment — not a gamble. At BNL, we treat your budget like our own. We build, test, optimise, and scale what works, and shut down what doesn’t.